(Nov 03, 2025) Southeast Delegation
HARRISBURG, Nov. 3 – As AI deepfakes and fabricated content proliferate across media, the PA House Communications and Technology Committee, chaired by state Rep. Joe Ciresi, held a timely informational meeting last week on the importance of maintaining digital content provenance to combat misinformation, safeguard intellectual property, and preserve consumer trust. “As artificial intelligence becomes increasingly sophisticated, it’s getting harder for consumers of digital content to tell what’s real and what was generated or altered,” Ciresi, D-Montgomery, said. “Misinformation spread by AI threatens the social fabric, and we need to take necessary steps to protect the public from misleading, fabricated content.” Santiago Lyon, head of Advocacy and Education for the Content Authenticity Initiative, gave a presentation to the committee on how technology can be used to combat misinformation and what leaders in the industry are doing to allow for the labeling and identification of AI-generated or modified content. “At Adobe, we believe transparency is essential to trust in the age of AI,” said Lyon. “As AI becomes a more powerful creative tool, people deserve to know the origins of the content they see online and how it’s made. That’s why we’re proud to work with industry partners, policymakers and creators to advance open standards that protect creative rights, encourage greater Read more